Monday, September 30, 2013
• 12:42 PM •

H&M Showroom in NYC

classy dress, collection preview, crocodile embossed, daura lee, fringes, H&M new collection, H&M showroom, jean jacket details, lana del rey style, montreal fashion blogger, new at H&M, new york, new york fashion week, NYFW2014, semi-transparent, styling, tassels

What’s new at H&M? With H&M being so fast-paced, it can be hard to keep up with what’s new and cool in stores. I was invited to the H&M showroom during New York Fashion Week to view their latest collection and share all the beautiful details with you guys. The focus is indeed on the details in this collection – tassels, fringes and croc-embossments to name a few. I’m wondering if previous H&M collaborator Lana Del Rey had something to do with the inspiration for any of this. One of my favourite items of the collection are the air-superiority blue androgynous loafers (yes, I did my color research). The laid-back feel of these items was balanced out with a seductive semi-transparent black long dress which placed as a main attraction in the showroom. It’s interesting to see H&M’s direction towards a more cohesive collections. As many of these items tie well together, this makes it easy for anyone to come up with complete and head-turning ensembles.

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classy dress, collection preview, crocodile embossed, daura lee, fringes, H&M new collection, H&M showroom, jean jacket details, lana del rey style, montreal fashion blogger, new at H&M, new york, new york fashion week, NYFW2014, semi-transparent, styling, tasselsclassy dress, collection preview, crocodile embossed, daura lee, fringes, H&M new collection, H&M showroom, jean jacket details, lana del rey style, montreal fashion blogger, new at H&M, new york, new york fashion week, NYFW2014, semi-transparent, styling, tassels

 

 

 

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2 Comments

  1. grace

    Lord knows I LOVE me some H&M! One of everything please! Their play on tassels is beyond cute!!

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    • Daura

      I’ve never actually owned anything in tassels! This gives me some good styling ideas.

      ← Reply

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